Fairlings – a unique online store plus a giveaway!
We have had an explosion of natural products in the marketplace over the last few years. People want it and businesses are responding. But, inevitably you will find some products that are greenwashed and maybe not quite as ethical or natural as you expected them to be.
Finding genuine products that adhere to all the values that are important to you can take considerable time and research. That’s where amazing online boutique store, Fairlings come in.
In the spirit of simplicity, Fairlings only stock one product per category. That’s right – just one. But it’s an excellent one. They have done all the research and all the hard work for you and chosen one product that is good for you, good for animals and good for the planet. That cuts down the confusion, the clutter and the decision making process for us.
This dynamic duo are the owners and brains behind Fairlings. Based in Canberra, they have a passion for wellness, minimalism and a sustainable way of living. Frustrated with not being able to buy high quality, ethical products in one place, they decided in 2015 to start their own store.
You may have heard of Masa and Michael already as they have a very popular blog, The Minimalist Vegan. These guys walk the talk in their everyday life and are able to transfer that knowledge and skill set to their boutique online store.
At Fairlings, you can find natural products for your beauty regime – face, body, hair and makeup. They also stock products for babies and kids including some great stainless steel baby bottles. The house is also taken care of with beautiful cleaning products and accessories.
You will recognise some popular brands and be introduced to some smaller brands you may not have heard of. I love that they really get to know the people behind the products and feature their stories on the website. Knowing who owns a company and why and how they make their products is one of my favourite things. Products developed from passion and with integrity are so much more appealing than mass-produced unethical stuff from the discount stores!
Masa and Michael reuse the packaging they get stock sent in when they parcel up your products and they are also linked up with Terracycle.
I love the feel of the website too – it’s very clean, clutter-free and simple to navigate. Masa is a photographer and the images are just stunning.
How do they decide what to stock?
This is where all the hard work comes in!! Masa and Michael have a very rigorous six-step process for deciding which product will make the cut. Here is what the product must pass before it’s chosen:
♥ It’s essential (broadly – things you need to use on a daily basis)
♥ It’s organic, vegan, fair trade and sustainable
♥ It works
♥ It’s made locally
♥ The ingredients are all natural
♥ The makers are awesome and have integrity
They spend a lot of time asking questions of the suppliers, ensuring every step of the supply chain meets their stringent guidelines. That’s a lot of research and investigation right there – which means we don’t have to do it!
I am absolutely loving the resurgence and popularity of the minimalist movement right now. The return to a slower, more gentle way of life that means less impact on the earth and living things. A respect for good quality products and the people who make them. Buying less things that are better quality and that last longer. All things I aspire to.
One thing that Masa and Michael said has really stuck with me – ‘respectful choices instead of mindless consumerism’. Yes. More of that.
I think these guys are a breath of fresh air in the wellness space. There is an acknowledgment that we live in a modern world and are going to need to buy things but there is also the acknowledgement of being mindful of how we do that in a way that has less impact.
What really sets them apart though is their one product policy. Cutting down the overwhelm and confusion for us and eliminating decision fatigue is such a valuable offering.
Get on board
When you sign up to the Fairlings emails, Masa and Michael generously give everyone 15% off everything for the first three days of every month. That’s a nice saving right there!
They also offer free shipping on orders over $99 or a flat rate of $9.95 so you can make some more savings.
Zip pay and After Pay are available to help with the budget too.
Masa and Michael are kindly giving away a huge $100 voucher to one of you to use on anything you like in their store! Woohoo!!
This giveaway has now closed. The lucky winner was Monique D.
How to enter:
♥ Leave us a comment below letting us know what you would spend your $100 on! Browse here.
♥ Share this giveaway using any one or more of the share buttons below.
Terms and conditions:
This giveaway runs from now until midnite Thursday 2nd November. The lucky winner will be chosen using a random number generator from those meeting the entry requirements. Sorry Australian residents only.
Show them some love and follow Masa and Michael here:
Website – fairlings.com.au
Facebook – facebook.com/fairlings
Instagram – instagram.com/fairlingscompany
(this post is sponsored)